Now comes a new horizon of Chat-GPT and large language models of artificial intelligence systems, along with AI-based image creation tools. The ability to create communication products is virtually unlimited, opening up breakthrough possibilities in sales and marketing. It is said that today, victory belongs to those who know how to use artificial intelligence and apply it to sales, marketing, and communications. That is part of the bigger picture of the race to increase business efficiency and generate revenue with more innovative solutions. In addition, other smart solutions will exist in parallel, leveraging human resources, customers, and stakeholders. .
PARTICIPANTS
SPEAKERS
KEYNOTE & PANELS
DAYS OF EVENT
Founded in 2016, VSMCamp - the nationwide Sales & Marketing Conference, and CSMOSummit - the Chief Sales & Marketing Officer Association conference for C-level executives- are Vietnam's most prominent annual 2-in-1 specialized events. The event attracts over 1,500 attendees from businesses, agencies, academics, and strategic consultants annually.
Each occurrence of VSMCamp & CSMOSummit introduces new and meaningful breakthrough trends that lead and dominate the industry for the next many years, and so it becomes the convergence of leading domestic and foreign experts, the latest marketing and communication technologies, as well as professional practitioners.
"Ride" the waves of current trends and seize valuable networking opportunities. The list of VSMCamp & CSMOSummit 2023 speakers is continuously updated.
Vice President of FPT University
Since March 2020, Mr.Tien was appointed as the Chairman of FPT Telecom Joint-stock Company. He has made remarkable improvements and policies which help FPT Telecom stand firm through the crisis period and maintain its position as one of the leading Telecommunications company in Vietnam. Under his leadership, FPT Telecom reached an unprecedented improvement during its 25 years of building and development. During his working time in FPT, Tien had hold a number of key positions such as CEO of FPT Distribution, significantly contributed to FPT’s achievement of reaching $1B revenue in 2008; CEO and Chairman of FPT Distribution company (2003-2008); member of the Board of Management of FPT Corporation, CEO of FPT Hoa Lac Hi-tech Park Development Limited Company, and CEO of FPT Real Estate Limited Company (2007 -2012). He has attended several business management courses at Insead, Wharton, and is currently taking doctoral degree in Japan. At the same time, Tien is also a favorite lecturer at FSB (FPT School of Business).
Phó Chủ tịch CSMO Vietnam,
Chuyên gia Design Thinking
Ms. Nguyen Quynh Trang has more than 20 years of working at large domestic and foreign companies and corporations, holding key positions in Marketing, Communications, Branding and Customer Experience. She spent nearly 15 years working at IBM Corporation as National Communications Director, National Marketing Director of IBM Vietnam, and Communications and Branding Director of IBM ASEAN in Singapore.
Chairman - CSMO Vietnam
Founder & CEO - MGi PropTech
Mr. Tran Ngoc Anh has more than 20 years of experience in the field of technology; More than 10 years of experience and understanding of the primary and secondary real estate market. He currently holds the position of Chairman of CSMO Vietnam; Founder and CEO of MGi Proptech – an ecosystem connecting resources for Real Estate business such as: training, legal, finance-banking, notary, design-architecture, construction services construction, interior design, marketing, feng shui,… with support communities such as MGI Star Club (star brokerage community), IRIC Club (individual investor community).
Founder - Next Academy & Next Jobs
He has more than 10 years of experience in sales and marketing, and 3 years of experience in consulting Digital Marketing strategies for SMEs.
Vice President of CSMO Vietnam,
Chairman of Le Bros
Mr. Le Quoc Vinh is Chairman of the Board of Directors and General Director of Le Group of Companies, with four member companies including Le Media, Le Bros, Le Digital, and Creativa. These member companies are all leading companies in Vietnam in publishing, journalism, communications, marketing, public relations and event organization. He leads the industry with many years of journalism, marketing, and communications expertise.
Chuyên gia Truyền thông Văn hóa
Đồng sáng lập Elite PR School
Graduated with a Master’s degree in Cultural Management from Paris Dauphine University, France, Mr. Nguyen Dinh Thanh is an expert in building communication strategies and plans in the fields of commerce, cultural and artistic activities, education and training, environmental protection, gender equality,…
Phó chủ tịch CSMO Vietnam,
Chủ tịch HĐTV CAO Fine Jewellery
More than 22 years of experience in Marketing and Franchising for LG, Dutch Lady, Unilever and Pepsico/Suntory PepsiCo corporations. The passion and ability to develop the market are the internal forces for Ms. Xuan Lien to consistently succeed as the Marketing leader of leading corporations in Vietnam. Currently, she is a member of the board of directors of Phu Nhuan Jewelry Company (PNJ) and the chairman of the board of members of CAO Fashion Company Limited (CAF).
CEO & Founder of Interloka Brand Agency, Chairman & Founder of Plato Academy
Founder & CEO - PrimeData
Mr. Trieu is the founder of many data analysis technology solutions and platforms – social and digital marketing, and is also a frequent speaker with 22 years of experience helping Vietnamese and world brands with technology. digital marketing technology and data, digital media from 2001 to present. He is the co-founder and CEO of Vietnam’s leading Social Listening platform (part of YouNet Media, Buzzmetrics). He was also a co-founder and C-level of PYCOGROUP, WADA search engine. Mr. Trieu holds both an MBA and a Master of Computer Science and MBA from the University of Hawaii (USA) and Polytechnic University.
Group CEO - Pencil Group
Mr. Nguyen Tien Huy has 17 years of experience in the field of branding, especially in the context of digital consumers and in the digital space. With his team, Mr. Huy participates in strategic consulting, integrated communications, building continuity between corporate brands, segment brands, product brands and deploying tactics to the market. He graduated with a master’s degree in business administration at RMIT University, and is the author of two marketing books: Reading the virtual generation and Strategy is the way to fight.
Pencil Group is a communications and technology complex operating mainly in the field of branding and integrated communications with typical projects such as VPBank brand repositioning and communication strategy, VPBank Prime brand development. , VPBank NEO, BIDV Private Banking, product brand communication campaigns for VinFast, Huda, Khong Do Green Tea, Sunhouse, Kangaroo, Vua Nem.
Head of Business HCM Branch - OMEGA Media
Chuyên gia tư vấn chiến lược công nghệ thông tin
Vice President - CSMO
CEO - Apex Media
Chairman - Information Selection Technology Joint Stock Company (INFORE)
Mr. Le Cong Thanh (born in 1983) is known to everyone as an expert on artificial intelligence (AI) in Vietnam. He studied at the Faculty of Mathematics and Information Technology at Thuy Loi University and was retained at the school as a lecturer after graduation. After receiving a scholarship from Paris XI University, he decided to pursue a master’s degree here. With a Master’s degree in Computer Science, he joined France Telecom Orange company with a huge salary and continued to study for a doctorate. But while he was in the middle of studying, he suddenly returned to Vietnam to start a business with the desire to realize his passion. In 2011, Mr. Le Cong Thanh and young members with the same passion founded Information Selection Technology Joint Stock Company (InfoRe), specializing in exploiting AI artificial intelligence. In an effort to turn InfoRe into one of the leading units in the 4.0 Revolution era, Mr. Le Cong Thanh has led InfoRe to carry out many start-up projects to develop AI applications to serve society. Notably, the non-profit project lietsi.com, the project of manufacturing robots that can trade, sell, etc. At the same time, he and a few friends also built a Social Media Command Center (SMCC), which successfully won the first prize for Promising Information Technology at Vietnam Talent 2016. From many years of experience in the field of technology and information, along with a huge treasure of knowledge that InfoRe General Director has compiled during his research and work; It is no exaggeration to say that he is one of the leading experts on artificial intelligence in Vietnam today. In addition to contributing to the development of artificial intelligence projects applied to Vietnam, our AI experts also actively develop human resources and train human resources, and create an environment for AI engineers in Vietnam to master the fundamental knowledge of the profession.
Chief Inspiration Officer - VEG
Head of Marketing - Prudential Vietnam
CEO - YOLA Education
Founder & CEO - ALIPO Creative
Mr. Truong Hoang Tho, an international image creation expert, has more than 13 years of experience working with customers and global markets. He has successfully combined Design Thinking and technology into the creative process, helping brands solve problems and communicate messages effectively. He is a pioneer in applying Artificial Intelligence (AI) to image and video creation, increasing creative efficiency by up to 50%, diversifying content and increasing personalization in the creative process. He is passionate about exploring the combination of creativity and technology to increase business performance.
Mr. Tho co-founded the Vietnam Alliance for Digital Human Resource Development AIID – Developing Vietnam’s Digital Future; and is the founder of Video Content Creation Station with AI, a video digital content creation community with Artificial Intelligence technology. He is also an AI Creative Expert of Creative Sublimation with Artificial Intelligence technology; Former CEO of TCI – An e-commerce company selling digital art in Texas, USA; and former Creative/Art Director of Garena Vietnam – Southeast Asia’s leading game publisher.
Country Manager - MMA
Founder & CEO - Embassy Education
Founder & CEO - Credify
Director of Sales Capacity Development Project - VPBank
Mr. Thao graduated with a Bachelor’s degree in Banking and Finance from the University of Economics (HCMC), then obtained a Master’s degree in Banking and Finance at the University of Western Sydney (Australia) and completed the Doctor of Business Administration program. at University of Horizons (France). Dr. Trinh Minh Thao has 10 years of studying and working in Australia, he has held sales & sales management positions at many large organizations domestically and internationally, including: Director Director of Sales Capacity Enhancement Project at Techcombank, Sacombank, MBBank & VPBank; Member of Southern Market Development Board (MBBank); Director of Personal Customer Division (Sacombank); Acting Director of Retail Division (Techcombank); Network Restructuring Project Director (EIB); Deputy General Director (VietABank); Acting Director of Human Resources (HDB); Sales Manager (AMI, Sydney); Mortgage Consultant (NAB, Sydney) .
Mr. Trinh Minh Thao is the author of 6 books on sales & sales management – including the best-seller ‘DON’T TRY TO SELL, HELP CUSTOMERS BUY’, which has become the handbook of bankers nationwide for many years. The 7th work “ACTUAL SALES SKILLS”, released by Alpha Books in November, is the most awaited sales book of 2023. Dr. Trinh Minh Thao is also a writer for the Expert Perspective column with more than 50 articles on sales & sales management in the prestigious newspaper www.cafef.vn and is an experienced Sales Capacity Enhancement Training Specialist (B2C, B2B). He is currently working at a leading bank in the country.
CMO - TNG
Mr. Tran Tuan Viet is an expert in the field of Communications and Digital Marketing. Currently, he is Director of Communications & Marketing at TNG Holdings Group. He also held similar positions at SHB Bank and VPBank and achieved significant achievements in terms of revenue and brand building; pioneered in the application of big data, digital marketing and marketing automation in the banking industry.
Business Solutions Consultant - Comarch
Marcin Przybylski is a Business Solutions Consultant at the multinational software house Comarch, based in the vibrant city of Bangkok, Thailand. His primary focus is on elevating customer loyalty for major brands throughout the APAC region using Comarch’s exceptional and award-winning solutions.
With numerous years of experience, Marcin specializes in cultivating business relationships with Asian brands. He provides comprehensive business consultancy services that effectively bridge the gap between Europe and Asia.
Within Comarch, Marcin Przybylski is at the forefront of redefining customer loyalty management. He introduces innovative strategies and cutting-edge IT solutions that propel brands to new heights. His passion lies in integrating the latest technologies into the customer loyalty domain, with a particular emphasis on advocating for Artificial Intelligence and Machine Learning. Marcin actively drives the company’s R&D progress internally, and externally promotes the formidable capabilities of Comarch’s solutions to brands seeking a powerful edge.
Marcin Przybylski is excited about sharing his insights with the participants of the VSMCamp & CSMOSummit 2023. In return, he anticipates that the valuable ideas from participants could significantly contribute to the future of customer loyalty management technology.
Director of Intelligence & Knowledge of Corporate Excellence - Centre for Reputation Leadership
Clara Fontán is Director of Intelligence & Knowledge of Corporate Excellence – Centre for Reputation Leadership. She has experience and skills on on reputation, corporate communication, purpose-driven organizations and knowledge management. Before her current role, Clara worked as Knowledge Manager at The Corporate Reputation Forum (Spain) and as a member of the Communication, Image and Business Support Team at Deloitte Spain.
She collaborates as associate professor with Loyola University. She holds a PhD Cum Laude on Corporate Narrative from Complutense University of Madrid, a Bachelors Degree on Communication from University of Seville and a Master on Corporate and Political Communication from University of Navarra and George Washington University. She has an extensive international training on intangible assets management which includes The Global Chief Communications Officer Program by ESADE Business School, Columbia University and Georgetown University, her certification on corporate reputation management by Reputation Institute, her certification by the Corporate Reputation Center at the University of Oxford and the Executive Programme on Intangible Management from EOI.
She is a member of the research team “The Global PR & Communication Model” and she leads the Approaching the Future annual report on trends in reputation and intangible assets.
Chairman - VNPR
General Director - YARA Vietnam
Authorized Delivery Partner - Ron Kaufman at Vietnam, Former Retail Channel Manager - Apple South Asia
In 1997, he became Restaurant Manager, in charge of KFC Vietnam’s first store at Saigon Superbowl. He has been trained and applied the knowledge of customer care and customers are the focus of the leading corporation. World of Services: YUM! since 20 years old! His most recent job is Retail Channel Manager – Apple South Asia, in charge and responsible for growing sales from 3,000 billion / year to over 8,000 billion / year. Won Apple South Asia’s highest growing retail manager award!
With experience in Customer Service (since 1997), Customer Experience (2003 – 2015) and applying knowledge of Experience when working for Apple from 2015 – 2018; He was chosen by Ron Kaufman (#1 in the world in Customer Experience 2018 – 2023) as the exclusive implementation partner in Vietnam.
From 2018 up to now, he has successfully consulted, trained and accompanied businesses and chains such as: 30 Shine (15 months), Vua Nem (18 months), Dat Xanh Group (12 months), Vingroup and other member companies (2019 – 2023), Vietnam Airlines (2021 – present). He desires to bring methods and methods to help Vietnamese businesses improve their service level, creating more value for colleagues, partners and Vietnamese people.
Entrepreneur & Startup Advisor, Global Glass Author
KLAUS WEHAGE is a serial entrepreneur, startup advisor, professional speaker and Wall Street Journal, USA Today and Publisher Weekly bestselling author. In addition to authoring a bestselling book, Klaus’ publication, Global Class, has been nominated to the Next Big Idea Club and has been endorsed by world renowned thought leaders like Eric Ries, Steve Blank and more than 40+ executives from the fastest growing companies in the world including Google, Salesforce, Zoom, Canva and more.
CEO - PNJ
Giám đốc nghiên cứu hành vi
khách hàng - NielsenIQ Việt Nam
Phó Chủ tịch - ADT Global
Mr. Nguyen The Duy is an entrepreneur with a demonstrated history of experience in B2B Branding and Digital Transformation consulting. He possesses a deep knowledge of AI Digital Human and AR/VR/MR. He is also an advisory board for Government units in the field of Technology and AI.
Phó Tổng Giám đốc - Tập đoàn Sun World
CEO - Biti's
Ms. Vuu Le Quyen is currently the youngest female CEO of Biti’s – a business with 8,000 employees with the famous slogan “Biti’s – Nurturing Vietnamese Feet”. Ms. Quyen is the initiator and nurturer of the Happy Biti’s project, Biti’s HappyKids Happiness Station and accompanies the HappySchool project – led by Professor. Dr. Ha Vinh Tho and the ELI Academy team implemented. All of these efforts are aimed at building a happy and effective working and learning community for employees, customers, partners and the whole society. In 2017, facing fierce competition with foreign brands, she successfully led Biti’s to spectacularly return to the market in a meaningful campaign called “Biti’s Hunter – Go to return”, Collaborating with Vietnam’s top male singer – Son Tung M-TP. Ms. Quyen is also known for many initiatives and restructuring projects that have brought about a “transformation” for Biti’s, from a 41-year-old business to the No. 1 footwear brand in Vietnam.
In 2021, Ms. Quyen received two Vietnam Excellence Inspirational Leadership awards voted by Anphabe in conjunction with VCCI; and the Best Leader in Asia award voted by ACES Awards with the vision of building a happy, effective company with a Compassionate Leadership style. Besides being a shoe lover, Ms. Quyen’s motivation in work and life also lies in bringing happiness to the Biti’s community. Ms. Quyen aims for a minimalist lifestyle in which natural resources are used most effectively.
Agile Coach, Trưởng Đại diện Học viện Agile Phương Nam
As an Agile expert with many years of experience, Mr. Nguyen The Nghi has consulted, trained and coached Agile/Scrum for many individuals, teams, and large businesses in the fields of consumption, finance – banking, and technology. technology such as: BIDV, Vietinbank, Techcombank, Sacombank, PNJ, Vua Nem, Colgate, Puma, CMC TSSG, Money Forward Vietnam, Logivan, Athena Studio, Zitga, Somotsoft, etc.
With the desire to contribute to creating a team of flexible and effective managers, he is also one of the active people in the Agile community, the organizer of Agile professional groups, a speaker at Agile Camp Vietnam events, the annual Agile Vietnam Conference and many other major events such as: Tech4Life 2023 (VINASA), PM Day (Bosch Global Software Technologies Vietnam), etc.
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Updating..
Vice President of FPT University
Since March 2020, Mr.Tien was appointed as the Chairman of FPT Telecom Joint-stock Company. He has made remarkable improvements and policies which help FPT Telecom stand firm through the crisis period and maintain its position as one of the leading Telecommunications company in Vietnam. Under his leadership, FPT Telecom reached an unprecedented improvement during its 25 years of building and development. During his working time in FPT, Tien had hold a number of key positions such as CEO of FPT Distribution, significantly contributed to FPT’s achievement of reaching $1B revenue in 2008; CEO and Chairman of FPT Distribution company (2003-2008); member of the Board of Management of FPT Corporation, CEO of FPT Hoa Lac Hi-tech Park Development Limited Company, and CEO of FPT Real Estate Limited Company (2007 -2012). He has attended several business management courses at Insead, Wharton, and is currently taking doctoral degree in Japan. At the same time, Tien is also a favorite lecturer at FSB (FPT School of Business).
Chairman - CSMO Vietnam
Founder & CEO - MGi PropTech
Mr. Tran Ngoc Anh has more than 20 years of experience in the field of technology; More than 10 years of experience and understanding of the primary and secondary real estate market. He currently holds the position of Chairman of CSMO Vietnam; Founder and CEO of MGi Proptech – an ecosystem connecting resources for Real Estate business such as: training, legal, finance-banking, notary, design-architecture, construction services construction, interior design, marketing, feng shui,… with support communities such as MGI Star Club (star brokerage community), IRIC Club (individual investor community).
Vice President of CSMO Vietnam,
Chairman of Le Bros
Mr. Le Quoc Vinh is Chairman of the Board of Directors and General Director of Le Group of Companies, with four member companies including Le Media, Le Bros, Le Digital, and Creativa. These member companies are all leading companies in Vietnam in publishing, journalism, communications, marketing, public relations and event organization. He leads the industry with many years of journalism, marketing, and communications expertise.
Phó Chủ tịch CSMO Vietnam,
Chuyên gia Design Thinking
Ms. Nguyen Quynh Trang has more than 20 years of working at large domestic and foreign companies and corporations, holding key positions in Marketing, Communications, Branding and Customer Experience. She spent nearly 15 years working at IBM Corporation as National Communications Director, National Marketing Director of IBM Vietnam, and Communications and Branding Director of IBM ASEAN in Singapore.
Phó chủ tịch CSMO Vietnam,
Chủ tịch HĐTV CAO Fine Jewellery
More than 22 years of experience in Marketing and Franchising for LG, Dutch Lady, Unilever and Pepsico/Suntory PepsiCo corporations. The passion and ability to develop the market are the internal forces for Ms. Xuan Lien to consistently succeed as the Marketing leader of leading corporations in Vietnam. Currently, she is a member of the board of directors of Phu Nhuan Jewelry Company (PNJ) and the chairman of the board of members of CAO Fashion Company Limited (CAF).
Chuyên gia Truyền thông Văn hóa
Đồng sáng lập Elite PR School
Graduated with a Master’s degree in Cultural Management from Paris Dauphine University, France, Mr. Nguyen Dinh Thanh is an expert in building communication strategies and plans in the fields of commerce, cultural and artistic activities, education and training, environmental protection, gender equality,…
Founder - Next Academy & Next Jobs
He has more than 10 years of experience in sales and marketing, and 3 years of experience in consulting Digital Marketing strategies for SMEs.
CEO & Founder of Interloka Brand Agency, Chairman & Founder of Plato Academy
Chairman - Information Selection Technology Joint Stock Company (INFORE)
Mr. Le Cong Thanh (born in 1983) is known to everyone as an expert on artificial intelligence (AI) in Vietnam. He studied at the Faculty of Mathematics and Information Technology at Thuy Loi University and was retained at the school as a lecturer after graduation. After receiving a scholarship from Paris XI University, he decided to pursue a master’s degree here. With a Master’s degree in Computer Science, he joined France Telecom Orange company with a huge salary and continued to study for a doctorate. But while he was in the middle of studying, he suddenly returned to Vietnam to start a business with the desire to realize his passion. In 2011, Mr. Le Cong Thanh and young members with the same passion founded Information Selection Technology Joint Stock Company (InfoRe), specializing in exploiting AI artificial intelligence. In an effort to turn InfoRe into one of the leading units in the 4.0 Revolution era, Mr. Le Cong Thanh has led InfoRe to carry out many start-up projects to develop AI applications to serve society. Notably, the non-profit project lietsi.com, the project of manufacturing robots that can trade, sell, etc. At the same time, he and a few friends also built a Social Media Command Center (SMCC), which successfully won the first prize for Promising Information Technology at Vietnam Talent 2016. From many years of experience in the field of technology and information, along with a huge treasure of knowledge that InfoRe General Director has compiled during his research and work; It is no exaggeration to say that he is one of the leading experts on artificial intelligence in Vietnam today. In addition to contributing to the development of artificial intelligence projects applied to Vietnam, our AI experts also actively develop human resources and train human resources, and create an environment for AI engineers in Vietnam to master the fundamental knowledge of the profession.
Founder & CEO - PrimeData
Mr. Trieu is the founder of many data analysis technology solutions and platforms – social and digital marketing, and is also a frequent speaker with 22 years of experience helping Vietnamese and world brands with technology. digital marketing technology and data, digital media from 2001 to present. He is the co-founder and CEO of Vietnam’s leading Social Listening platform (part of YouNet Media, Buzzmetrics). He was also a co-founder and C-level of PYCOGROUP, WADA search engine. Mr. Trieu holds both an MBA and a Master of Computer Science and MBA from the University of Hawaii (USA) and Polytechnic University.
Group CEO - Pencil Group
Mr. Nguyen Tien Huy has 17 years of experience in the field of branding, especially in the context of digital consumers and in the digital space. With his team, Mr. Huy participates in strategic consulting, integrated communications, building continuity between corporate brands, segment brands, product brands and deploying tactics to the market. He graduated with a master’s degree in business administration at RMIT University, and is the author of two marketing books: Reading the virtual generation and Strategy is the way to fight.
Pencil Group is a communications and technology complex operating mainly in the field of branding and integrated communications with typical projects such as VPBank brand repositioning and communication strategy, VPBank Prime brand development. , VPBank NEO, BIDV Private Banking, product brand communication campaigns for VinFast, Huda, Khong Do Green Tea, Sunhouse, Kangaroo, Vua Nem.
Head of Business HCM Branch - OMEGA Media
Chuyên gia tư vấn chiến lược công nghệ thông tin
Vice President - CSMO
CEO - Apex Media
Chief Inspiration Officer - VEG
Head of Marketing - Prudential Vietnam
CEO - YOLA Education
Founder & CEO - ALIPO Creative
Mr. Truong Hoang Tho, an international image creation expert, has more than 13 years of experience working with customers and global markets. He has successfully combined Design Thinking and technology into the creative process, helping brands solve problems and communicate messages effectively. He is a pioneer in applying Artificial Intelligence (AI) to image and video creation, increasing creative efficiency by up to 50%, diversifying content and increasing personalization in the creative process. He is passionate about exploring the combination of creativity and technology to increase business performance.
Mr. Tho co-founded the Vietnam Alliance for Digital Human Resource Development AIID – Developing Vietnam’s Digital Future; and is the founder of Video Content Creation Station with AI, a video digital content creation community with Artificial Intelligence technology. He is also an AI Creative Expert of Creative Sublimation with Artificial Intelligence technology; Former CEO of TCI – An e-commerce company selling digital art in Texas, USA; and former Creative/Art Director of Garena Vietnam – Southeast Asia’s leading game publisher.
Country Manager - MMA
Founder & CEO - Embassy Education
Founder & CEO - Credify
Director of Sales Capacity Development Project - VPBank
Mr. Thao graduated with a Bachelor’s degree in Banking and Finance from the University of Economics (HCMC), then obtained a Master’s degree in Banking and Finance at the University of Western Sydney (Australia) and completed the Doctor of Business Administration program. at University of Horizons (France). Dr. Trinh Minh Thao has 10 years of studying and working in Australia, he has held sales & sales management positions at many large organizations domestically and internationally, including: Director Director of Sales Capacity Enhancement Project at Techcombank, Sacombank, MBBank & VPBank; Member of Southern Market Development Board (MBBank); Director of Personal Customer Division (Sacombank); Acting Director of Retail Division (Techcombank); Network Restructuring Project Director (EIB); Deputy General Director (VietABank); Acting Director of Human Resources (HDB); Sales Manager (AMI, Sydney); Mortgage Consultant (NAB, Sydney) .
Mr. Trinh Minh Thao is the author of 6 books on sales & sales management – including the best-seller ‘DON’T TRY TO SELL, HELP CUSTOMERS BUY’, which has become the handbook of bankers nationwide for many years. The 7th work “ACTUAL SALES SKILLS”, released by Alpha Books in November, is the most awaited sales book of 2023. Dr. Trinh Minh Thao is also a writer for the Expert Perspective column with more than 50 articles on sales & sales management in the prestigious newspaper www.cafef.vn and is an experienced Sales Capacity Enhancement Training Specialist (B2C, B2B). He is currently working at a leading bank in the country.
CMO - TNG
Mr. Tran Tuan Viet is an expert in the field of Communications and Digital Marketing. Currently, he is Director of Communications & Marketing at TNG Holdings Group. He also held similar positions at SHB Bank and VPBank and achieved significant achievements in terms of revenue and brand building; pioneered in the application of big data, digital marketing and marketing automation in the banking industry.
Business Solutions Consultant - Comarch
Marcin Przybylski is a Business Solutions Consultant at the multinational software house Comarch, based in the vibrant city of Bangkok, Thailand. His primary focus is on elevating customer loyalty for major brands throughout the APAC region using Comarch’s exceptional and award-winning solutions.
With numerous years of experience, Marcin specializes in cultivating business relationships with Asian brands. He provides comprehensive business consultancy services that effectively bridge the gap between Europe and Asia.
Within Comarch, Marcin Przybylski is at the forefront of redefining customer loyalty management. He introduces innovative strategies and cutting-edge IT solutions that propel brands to new heights. His passion lies in integrating the latest technologies into the customer loyalty domain, with a particular emphasis on advocating for Artificial Intelligence and Machine Learning. Marcin actively drives the company’s R&D progress internally, and externally promotes the formidable capabilities of Comarch’s solutions to brands seeking a powerful edge.
Marcin Przybylski is excited about sharing his insights with the participants of the VSMCamp & CSMOSummit 2023. In return, he anticipates that the valuable ideas from participants could significantly contribute to the future of customer loyalty management technology.
Director of Intelligence & Knowledge of Corporate Excellence - Centre for Reputation Leadership
Clara Fontán is Director of Intelligence & Knowledge of Corporate Excellence – Centre for Reputation Leadership. She has experience and skills on on reputation, corporate communication, purpose-driven organizations and knowledge management. Before her current role, Clara worked as Knowledge Manager at The Corporate Reputation Forum (Spain) and as a member of the Communication, Image and Business Support Team at Deloitte Spain.
She collaborates as associate professor with Loyola University. She holds a PhD Cum Laude on Corporate Narrative from Complutense University of Madrid, a Bachelors Degree on Communication from University of Seville and a Master on Corporate and Political Communication from University of Navarra and George Washington University. She has an extensive international training on intangible assets management which includes The Global Chief Communications Officer Program by ESADE Business School, Columbia University and Georgetown University, her certification on corporate reputation management by Reputation Institute, her certification by the Corporate Reputation Center at the University of Oxford and the Executive Programme on Intangible Management from EOI.
She is a member of the research team “The Global PR & Communication Model” and she leads the Approaching the Future annual report on trends in reputation and intangible assets.
Chairman - VNPR
General Director - YARA Vietnam
Authorized Delivery Partner - Ron Kaufman at Vietnam, Former Retail Channel Manager - Apple South Asia
In 1997, he became Restaurant Manager, in charge of KFC Vietnam’s first store at Saigon Superbowl. He has been trained and applied the knowledge of customer care and customers are the focus of the leading corporation. World of Services: YUM! since 20 years old! His most recent job is Retail Channel Manager – Apple South Asia, in charge and responsible for growing sales from 3,000 billion / year to over 8,000 billion / year. Won Apple South Asia’s highest growing retail manager award!
With experience in Customer Service (since 1997), Customer Experience (2003 – 2015) and applying knowledge of Experience when working for Apple from 2015 – 2018; He was chosen by Ron Kaufman (#1 in the world in Customer Experience 2018 – 2023) as the exclusive implementation partner in Vietnam.
From 2018 up to now, he has successfully consulted, trained and accompanied businesses and chains such as: 30 Shine (15 months), Vua Nem (18 months), Dat Xanh Group (12 months), Vingroup and other member companies (2019 – 2023), Vietnam Airlines (2021 – present). He desires to bring methods and methods to help Vietnamese businesses improve their service level, creating more value for colleagues, partners and Vietnamese people.
Entrepreneur & Startup Advisor, Global Glass Author
KLAUS WEHAGE is a serial entrepreneur, startup advisor, professional speaker and Wall Street Journal, USA Today and Publisher Weekly bestselling author. In addition to authoring a bestselling book, Klaus’ publication, Global Class, has been nominated to the Next Big Idea Club and has been endorsed by world renowned thought leaders like Eric Ries, Steve Blank and more than 40+ executives from the fastest growing companies in the world including Google, Salesforce, Zoom, Canva and more.
CEO - PNJ
Giám đốc nghiên cứu hành vi
khách hàng - NielsenIQ Việt Nam
Phó Chủ tịch - ADT Global
Mr. Nguyen The Duy is an entrepreneur with a demonstrated history of experience in B2B Branding and Digital Transformation consulting. He possesses a deep knowledge of AI Digital Human and AR/VR/MR. He is also an advisory board for Government units in the field of Technology and AI.
Phó Tổng Giám đốc - Tập đoàn Sun World
CEO - Biti's
Ms. Vuu Le Quyen is currently the youngest female CEO of Biti’s – a business with 8,000 employees with the famous slogan “Biti’s – Nurturing Vietnamese Feet”. Ms. Quyen is the initiator and nurturer of the Happy Biti’s project, Biti’s HappyKids Happiness Station and accompanies the HappySchool project – led by Professor. Dr. Ha Vinh Tho and the ELI Academy team implemented. All of these efforts are aimed at building a happy and effective working and learning community for employees, customers, partners and the whole society. In 2017, facing fierce competition with foreign brands, she successfully led Biti’s to spectacularly return to the market in a meaningful campaign called “Biti’s Hunter – Go to return”, Collaborating with Vietnam’s top male singer – Son Tung M-TP. Ms. Quyen is also known for many initiatives and restructuring projects that have brought about a “transformation” for Biti’s, from a 41-year-old business to the No. 1 footwear brand in Vietnam.
In 2021, Ms. Quyen received two Vietnam Excellence Inspirational Leadership awards voted by Anphabe in conjunction with VCCI; and the Best Leader in Asia award voted by ACES Awards with the vision of building a happy, effective company with a Compassionate Leadership style. Besides being a shoe lover, Ms. Quyen’s motivation in work and life also lies in bringing happiness to the Biti’s community. Ms. Quyen aims for a minimalist lifestyle in which natural resources are used most effectively.
Agile Coach, Trưởng Đại diện Học viện Agile Phương Nam
As an Agile expert with many years of experience, Mr. Nguyen The Nghi has consulted, trained and coached Agile/Scrum for many individuals, teams, and large businesses in the fields of consumption, finance – banking, and technology. technology such as: BIDV, Vietinbank, Techcombank, Sacombank, PNJ, Vua Nem, Colgate, Puma, CMC TSSG, Money Forward Vietnam, Logivan, Athena Studio, Zitga, Somotsoft, etc.
With the desire to contribute to creating a team of flexible and effective managers, he is also one of the active people in the Agile community, the organizer of Agile professional groups, a speaker at Agile Camp Vietnam events, the annual Agile Vietnam Conference and many other major events such as: Tech4Life 2023 (VINASA), PM Day (Bosch Global Software Technologies Vietnam), etc.
How does artificial intelligence (AI) change marketing and sales?
Entice consumers to engage in marketing communication
A new era of creativity by humans and AI
Agility: Strategies to quickly adapt your business to change
Workshop: ChatGPT and AI Applications in Content Building
Managing customer expectations
KOC Absorption: Smart Selling
B2B marketing in the AI era
Caring Culture: turn every employee into an excellent salesperson
Speed up connection with customers
Elevate your business with outstanding customer experience and service
Resilient and Regenerative Growth
Explore the keynotes and panels that take place consecutively and in parallel, and plan appropriate discussion sessions for yourself to optimize the experience of attending VSMCamp and CSMOSummit.
VSMCAMP
(24.11.2023)
1.500.000 VNĐ
Not including overnight accommodation or transportation costs
CSMOSUMMIT
(25.11.2023)
2.000.000VND
Not including overnight accommodation or transportation costs
2-DAY COMBO
(24-25.11.2023)
2.400.000VND
Not including overnight accommodation or transportation costs
NETWORKING GALA
(Evening 24.11.2023)
800.000VND
Not including overnight accommodation or transportation costs
All in one
(24-25.11.2023)
3.000.000VND
Not including overnight accommodation or transportation costs
In case you cannot attend the event, you can share/transfer tickets to others.
After successful payment, you will receive a confirmation Email with your e-ticket.
You only need to present your electronic ticket sent via Email or via Zalo message (ZNS - Zalo Notification Service) to check-in to participate in the event.
In case the event is canceled for any reason, you will receive a 100% refund.
All-in-one tickets have additional benefits to participate in the Networking Gala - an opportunity to interact and connect with guest speakers as well as sales and marketing practitioners in many fields in Vietnam.
The Organizing Committee has a payment method for individual attendees using a payment gateway.
For businesses, there is a payment method using a payment gateway or 24/7 bank transfer.
When booking, you will receive detailed instructions on how to pay.
To ensure a thorough organisation of the program, please pay 100% of the value when booking tickets to the event.
If you want to receive an invoice, please provide the information specifically instructed in the ticket sales link. Invoices will be issued after the event and no later than November 30, 2023.
Please check if the system sends a registration code to your Email inbox, spam folder, or Zalo message. If yes, you have successfully registered, and this code can also be used to attend the event.
If you do not receive notification within 24 hours of completing payment, don't hesitate to contact the Organizing Committee and provide your full name, phone number and Email. We will send you a payment confirmation with a QR Code to attend the event to your Email.
The event will take place at Van Lang University (Main Campus) 69/68 Dang Thuy Tram Street, Ward 13, Binh Thanh, Ho Chi Minh City. To travel to Van Lang University, you can refer to the following routes:
- Travel by personal vehicle
- Travel by bus
A map of the event will be sent to attendees via Email a few days before the event.
You can contact us via hotline: 090 354 6004 or send questions via Email: : info@ticket.vsmcamp.com.
We are more than happy to answer all your questions about VSMCamp & CSMOSummit 2023.
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The list of sponsors will be updated continuously